The AIR JORDAN series is the most successful basketball shoe series. Every pair of shoes in this series has been loaded into history and become a classic. However, even great products are not perfect from the beginning, and the AIR JORDAN series is no exception. If the original AIR JORDAN series is the main surface, then from the AIR JORDAN IV, this series finally has a real soul.
In the late 1980s, due to the lack of design and manufacturing processes, the complex structure of air-cushion basketball shoes inevitably brought unnecessary weight, which affected the athletes' performance. These shortcomings were also seen in the first three generations of AIR JORDAN basketball shoes. However, although the external air cushion has been used since the AIR JORDAN III, the weight and comfort of the shoes have been sacrificed. This is not in line with JORDAN's basketball style, and the same products are increasingly unable to satisfy consumers. In this historical context, a brand new AIR JORDAN product has been introduced to the market.
The emergence of AIR JORDAN IV, for the first time, clarified that the AIR JORDAN series will interact with the FLIGHT series and learn from each other. At the same time, the concept of guard basketball shoes is also proposed for the first time. In the era when the FORCE basketball shoes dominated the market, the nascent FLIGHT series was weak, FLIGHT symbolized flight, and the FLIGHT series were all those who worked on the backboard. Those who had excellent bounces were called FLIGHT. They are often able to bring the most exciting performances, the most popular characters on the basketball court, and JORDAN is the representative of such players, so the AIR JORDAN IV launched in 1989 and the AIR FLIGHT 89 launched in the same year became the first to use. The two pairs of sneakers of the FLIGHT logo, the emergence of these two pairs of sneakers also heralded the birth of the FLIGHT series. Although AIR JORDAN IV is the only pair of AIR JORDAN basketball shoes that have appeared in FLIGHT, the design concept of FLIGHT series has been integrated into the design of AIR JORDAN series, which makes the AIR JORDAN series lighter. With the development of speed, this spirit of always flying upwards has been deeply integrated into the soul of the AIR JORDAN series. It can be said that AIR JORDAN IV is like a rebirth of the entire AIR JORDAN series, or a nirvana.
AIR JORDAN IV is inextricably linked to the AIR FLIGHT 89 launched in the same year. The same outsole and midsole design provide sufficient shock absorption and lateral support, although it seems slightly cumbersome now, but relative In the air cushion basketball shoes of the time, the midsole of this series has been sufficiently lightweight. The truly revolutionary design is the mesh material on the upper surface of AIR JORDAN IV. Before the advent of AIR JORDAN IV, basketball shoes have always appeared in front of people with a thick image, but in the past only appeared on the mesh surface of running shoes. The material first appeared on basketball shoes. This material not only greatly reduced the weight of the shoes, liberated the wearer's feet, but most importantly, made the air permeability of the basketball shoes change qualitatively, and the athletes no longer need to wear them. The impenetrable "boots" battled the stadium, and the flexibility of the mesh material also greatly improved the stretchability of AIR JORDAN IV, and significantly improved the auxiliary role of athletes in changing direction and starting. These are the great reforms of AIR JORDAN IV, or the AIR JORDAN IV brings reform to the entire basketball world. A small idea has promoted the development of the entire basketball shoe product.
In addition to its milestone revolutionary significance and outstanding performance, AIR JORDAN IV is also unique in its design. The huge shoe is the symbol of AIR JORDAN IV, and the reverse AIR JORDAN label on the shoe is the whole AIR JORDAN IV. The finishing touch, whether from ZOOM LEBRON II, AIR JORDAN 00 or JUMPMAN BIG FUND, we can find the classic outsole design, this design has become a logo, used in the most gorgeous basketball On the shoes.
AIR JORDAN IV has been re-enacted several times. At the end of 2004, the white-green and gray-yellow color combinations were not the first-year color matching. The sales volume is still gratifying. In 2006, Nike brought us two RETRO versions of all black and pure white. AIR JORDAN IV, all black AIR JORDAN IV RETRO shoes embroidered with the words "BLACK CAT", representing pure black, gorgeous and calm, while the pure white AIR JORDAN IV RETRO shoes are embroidered with the word "PURE", representing Innocent white, pure and quiet, this pair of twin AIR JORDAN IV RETRO is like a black and white movie, like to quietly bring that great era back to us.
In the late 1980s, due to the lack of design and manufacturing processes, the complex structure of air-cushion basketball shoes inevitably brought unnecessary weight, which affected the athletes' performance. These shortcomings were also seen in the first three generations of AIR JORDAN basketball shoes. However, although the external air cushion has been used since the AIR JORDAN III, the weight and comfort of the shoes have been sacrificed. This is not in line with JORDAN's basketball style, and the same products are increasingly unable to satisfy consumers. In this historical context, a brand new AIR JORDAN product has been introduced to the market.
The emergence of AIR JORDAN IV, for the first time, clarified that the AIR JORDAN series will interact with the FLIGHT series and learn from each other. At the same time, the concept of guard basketball shoes is also proposed for the first time. In the era when the FORCE basketball shoes dominated the market, the nascent FLIGHT series was weak, FLIGHT symbolized flight, and the FLIGHT series were all those who worked on the backboard. Those who had excellent bounces were called FLIGHT. They are often able to bring the most exciting performances, the most popular characters on the basketball court, and JORDAN is the representative of such players, so the AIR JORDAN IV launched in 1989 and the AIR FLIGHT 89 launched in the same year became the first to use. The two pairs of sneakers of the FLIGHT logo, the emergence of these two pairs of sneakers also heralded the birth of the FLIGHT series. Although AIR JORDAN IV is the only pair of AIR JORDAN basketball shoes that have appeared in FLIGHT, the design concept of FLIGHT series has been integrated into the design of AIR JORDAN series, which makes the AIR JORDAN series lighter. With the development of speed, this spirit of always flying upwards has been deeply integrated into the soul of the AIR JORDAN series. It can be said that AIR JORDAN IV is like a rebirth of the entire AIR JORDAN series, or a nirvana.
AIR JORDAN IV is inextricably linked to the AIR FLIGHT 89 launched in the same year. The same outsole and midsole design provide sufficient shock absorption and lateral support, although it seems slightly cumbersome now, but relative In the air cushion basketball shoes of the time, the midsole of this series has been sufficiently lightweight. The truly revolutionary design is the mesh material on the upper surface of AIR JORDAN IV. Before the advent of AIR JORDAN IV, basketball shoes have always appeared in front of people with a thick image, but in the past only appeared on the mesh surface of running shoes. The material first appeared on basketball shoes. This material not only greatly reduced the weight of the shoes, liberated the wearer's feet, but most importantly, made the air permeability of the basketball shoes change qualitatively, and the athletes no longer need to wear them. The impenetrable "boots" battled the stadium, and the flexibility of the mesh material also greatly improved the stretchability of AIR JORDAN IV, and significantly improved the auxiliary role of athletes in changing direction and starting. These are the great reforms of AIR JORDAN IV, or the AIR JORDAN IV brings reform to the entire basketball world. A small idea has promoted the development of the entire basketball shoe product.
In addition to its milestone revolutionary significance and outstanding performance, AIR JORDAN IV is also unique in its design. The huge shoe is the symbol of AIR JORDAN IV, and the reverse AIR JORDAN label on the shoe is the whole AIR JORDAN IV. The finishing touch, whether from ZOOM LEBRON II, AIR JORDAN 00 or JUMPMAN BIG FUND, we can find the classic outsole design, this design has become a logo, used in the most gorgeous basketball On the shoes.
AIR JORDAN IV has been re-enacted several times. At the end of 2004, the white-green and gray-yellow color combinations were not the first-year color matching. The sales volume is still gratifying. In 2006, Nike brought us two RETRO versions of all black and pure white. AIR JORDAN IV, all black AIR JORDAN IV RETRO shoes embroidered with the words "BLACK CAT", representing pure black, gorgeous and calm, while the pure white AIR JORDAN IV RETRO shoes are embroidered with the word "PURE", representing Innocent white, pure and quiet, this pair of twin AIR JORDAN IV RETRO is like a black and white movie, like to quietly bring that great era back to us.
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